Virgin Mobile Middle East and Africa partners with ESKADENIA Software for CRM & Billing
ESKADENIA Software is proud to announce the successful conclusion of the implementation of its CRM & Billing System with Virgin Mobile South Africa and Virgin Mobile Saudi Arabia. The implementations are the result of the strategic partnership between ESKADENIA and Virgin Mobile Middle East and Africa to deploy the ESKADENIA CRM & Billing system to support its business processes including Customer Care, Billing & Invoicing, Collection & Dunning, Product Management, Sales Management and Mobile Number Portability.

The system is fully integrated with Virgin Mobile’s Intelligent Network platforms and for Virgin Mobile South Africa, the project involved as well data migration and data cleansing from the legacy CRM & Billing system.

The ESKA® Convergent Billing & Customer Relationship Management system enables real-time convergent billing in multi-service telecommunication networks. The system has flexible and powerful convergent customer care features that give network operators a competitive advantage to be market leaders in the telecommunications industry. 

Kim Askjaer, Chief Technical Officer at VMMEA, Says: “VMMEA is the leading MVNO across the MEA region, with operations in South Africa, Saudi Arabia, Oman, Jordan and Malaysia. Our platform architecture supports all current and future mobile services from voice to innovative data services and automation of customer facing and internal processes, such as activations, multi-channel self-service, mobile number portability, logistics and service development. We focus on a standards-based and agile systems architecture in order to deliver the best possible customer experience in an increasingly competitive marketplace”.

Nael Salah, Managing Director at ESKADENIA Software, Says: “The Virgin Mobile choice to work with ESKADENIA in the important field of Convergent Customer Care & Billing is clear evidence of the capabilities of the ESKADENIA System and the ability of the company to succeed in complex system replacement and Greenfield projects. We are delighted to have concluded the projects successfully and to continue to serve the VMMEA Group through continuous further development to meet the objective of Virgin Mobile of being the leader in their market segment”.
About Virgin Mobile Middle East & Africa
Virgin Mobile Middle East & Africa (VMMEA) is the new holding company for Virgin Mobile’s expansion into the Middle East and Africa regions. The company was renamed in 2012 when Virgin Group and FRiENDi Group combined their shareholdings in Virgin Mobile South Africa and FRiENDi Mobile businesses. VMMEA was first formed in 2006 and is headquartered in Dubai Internet City, UAE. VMMEA has established a leading position across the Middle East and Africa region, being the only MVNO in the region with 5 live MVNO operations. It currently has operations in South Africa, Oman, Jordan, Malaysia and Saudi Arabia. VMMEA has an ambition of launching and growing 10 operations in total over the next 5 years:
About ESKADENIA Software
ESKADENIA® Software is a CMMI® level (3) certified company that is active in the design, development and deployment of a range of software products in the Telecommunications, Insurance, Enterprise, Education, and Internet application areas. The company is based in Jordan and has sales activities in Europe, the Middle East and Africa; more than 85% of its sales are exported to the global market. ESKADENIA Software is a product and market-oriented organization that assists enterprises and promotes businesses by use of highly effective IT strategies, solutions and tools. ESKADENIA Software strongly believes that a company's achievement is based on the success of its Human Resources and the commitment to quality and excellence that each one holds strong to. ESKADENIA endeavors as a team to maintain quality and customer respect, build up perseverance, and foster innovation. For more information, please contact us at, or visit our site,
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